From market changes to the metaverse: 5 topics to watch out for at ICLV

From market shifts to Metaverse: 5 issues to keep a close eye on at ICLV

Inman events are the best way to connect. Gain insights and build your network this October on Virtual Inman Connect where we will explore Industry Handbook for the Fall Market. Then join us in January for Inman Connect New York, in person or virtually. Book your tickets now, prices will go up!

Inman Connect Las Vegas is here — and here’s what to expect.

This week, some of the biggest names in residential real estate gathered in Las Vegas to talk and discuss the direction real estate will take in the coming months, be recognized for their achievements in the industry and share their insights moving forward.

The promotion starts online on August 2nd with Inman Luxury Connect, and in-person and digital events start on Wednesday and run through Friday. Check out some of what’s in store below. (All times are Pacific Standard).

What comes next?

The past six months have seen dramatic changes in the housing market, with the Federal Reserve significantly raising interest rates and then mortgage rates. As a result, buyers have started to pull back and house price growth is starting to show signs of slowing down.

Technical real estate strategist Mike DelPrete has studied real estate trends long enough to provide the context necessary to understand the past six months. Join Delprete on Wednesday at 9am as he kicks off the general session with his masterclass based on the “2022 WTF” strategy.

After DelPrete lays the foundation for where we are, Redfin CEO Glen Kellman will join Inman founder Brad Inman at 9:20 a.m. to discuss how the agent experience has changed and how agents can best prepare for what’s to come.

Connect attendees will also have the opportunity to hear Jason and Brett Oppenheim along with Mary Fitzgerald of the Oppenheim Group discuss how market change is affecting top manufacturers like themselves, and their tips for surviving it.

Wednesday, August 3: “WTF 2022.” 9:00 in the morning [Streaming in General Session]

Wednesday, August 3: “How to Think About Today’s Biggest Threats and Opportunities.” 9:20 in the morning [Streaming in General Session]

Friday, August 5: “How Market Change Affects the Best Agents.” 10 in the morning [Streaming in General Session]

Survive the fall

That’s the question on everyone’s lips for the past few months: Is the United States headed for recession? If you’re concerned about the prospect of a recession and market downturn, Dermot Buffini, CEO of Buffini and Company will be speaking at Agent Connect on Wednesday at 2pm about the best tactics to weather the industry downturn.

On Thursday, Thad Wong of @properties and Christie’s International Real Estate along with Nina Dosanjh of Vanguard Properties will also share their tips for overcoming any downturns or recessions, in a panel moderated by Brad Inman.

If you’re interested in the power buying space, Homelight’s Drew Uher and Knock’s Sean Black will discuss on Thursday whether the downturn could create conditions for power buyers to thrive after years of exceptional growth in the sector.

Thursday, August 4: “What is your plan for surviving the crisis?” 9 in the morning [Streaming in General Session]

Thursday, August 4: “Can customers thrive in a crisis?” 10:30 in the morning[Streaming in General Session]

Thursday, August 4: “A recession is coming, but we are not participating in it.” 14 hours [Streaming in General Session]

Leading through the shift

Leadership skills are best proven when put to the test, and in the real estate industry there is no test like the choppy waters of a volatile market.

For those in leadership positions preparing to lead their teams through a changing marketplace, Anywhere COO Melissa McSherry will talk about leadership challenges and embracing change on Wednesday at 9:55 a.m.

Guiding through potentially difficult times will also require leaders to maintain positive attitudes. Alexa Tiu of 25v, Melissa Sofia of The Avenue Home Collection, and CAR’s Jennifer Branchini will discuss the importance of Harmonic Leadership, a leadership strategy that prioritizes showing up for yourself in order to show up for your team.

Additionally, d11’s Debra Trappen and speaker Sara Sutachan will open the WOMANUP! sessions with their insight and advice on mid-shift leadership.

Wednesday, August 3: “Leading in the curve.” 9:55 am [Streaming in General Session]

Thursday, August 4: “Leading through the shift.” 3:30 in the afternoon [WOMANUP!]

Thursday, August 4: “Harmonious Leadership: How to Prioritize Self-Care in Every Season.” 4:05 p.m [WOMANUP!]

The future of real estate technology

An ever-adapting industry has technology needs that are also ever-adapting, with technology playing a role in everything from financing to marketing in modern real estate transactions, while emerging technologies such as crypto and the metaverse raise big questions about the next frontier in real estate.

As the market changes, all real estate sectors, including Proptech, are forced to adapt and adapt. On Thursday, Adam Hopson of Flyhomes, Josh Jensen of Inspectify and Shawna Hernandez of Endpoint will discuss how technology can improve the real estate contingency process, while Danielle Garafalo of the Metaverse Institute will discuss trends in virtual real estate with Danielle Choi of M13 Ventures Management.

On Friday, the metaverse will be addressed by Consortio’s Kevin Cottrell and Teresa Grobecker, who will discuss the ways in which Blockchain and NFTs could change business decisions in the future.

Thursday, August 4: “The Transaction of the Future: How Technology Will Affect Transaction Speed. 2:20 p.m [Streaming at Tech and Data Connect]

Thursday, August 4: “How seriously should we take virtual real estate and the metaverse?” 3:10 in the afternoon [Streaming at Tech and Data Connect]

Friday, August 5: “It’s Here Now: How Blockchain and NFTs Will Quickly Change Business Decisions.” 10:25 am [Streaming in General Session]

Keeping your marketing fresh

In a market characterized by unpredictability, your social media marketing strategy is more important than ever. What worked in 2021 may not work in 2022, with buyers facing a drastically different housing market.

Social media expert Chelsea Peitz will be speaking Thursday about the importance of updating your social media strategy for 2023, one that brings out your humanity and helps you appear more relatable to new clients.

Social media will also be discussed by Serhant’s Sean McPeak, along with Action Forward’s Giselle Ugarte and agent Glennda Baker, who will discuss how agents can build their own personal brand on social media and leverage it in new business.

Wednesday, August 3: “The Rise of Real Estate Influencers and Creators: Making an Impact Without a Reality Show.” 15:50 hours [Streaming in Agent Connect]

Thursday, August 4: “Staying Relevant: Why Your Social Media Plan Will Need to Change Drastically in 2023.” 14:45 hours [Agent Marketing Connect]

Email Ben Verde

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